In much the same way that a book might be judged by its cover, many products are initially
bought by the strenghth of a label's visual appeal. A litre of water takes on a whole new meaning when put in a uniquely shaped bottle with an eye catching ice-blue label. Most forms of packaging have some visual empathy with the product they house and will invariably be governed by brand guide lines.
Businesses whose products have established market recognition for quality, service or otherwise might
lean more towards brand recognition, whereas new businesses often look for novelty and visual appeal.
In either respect, the success of a product will often depend on well crafted packaging that identifies
with the buyer and anticipates market trends.
At SRStudio we work closely with our clients, taking the time to learn about the nature of the business
and how the product (or indeed service) might best be wrapped. We provide strong visual ideas, make
mock-ups and where possible test customer reaction. We'll recommend suitable printers (label printing
is an art form in itself!) and work to ensure you meet your launch date with the minimum of fuss.
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| The Ring'O'Bells Brewery mascot Monty has been a mainstay of the Brewery's branding and therefore all
the beer labels' names and labelling retain the 'Monty' theme. |
Where are we?
SR Studio is based in Cornwall UK and we have a strong client base here in the southwest. However with the internet, distance is no object and we have clients that use our design service across the UK. So whether your business is in Scotland or Cornwall do contact us for a free consultation and quotation, or if you'd prefer to Email your brief over click here |
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St Austall Brewery
Pump Clips
SRStudio designed a range of pump clips for the brewery's seasonal beers often with
humourous themes... |
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